Why creating a book trailer doesn’t need to be difficult

We’ve all seen movie trailers and now we are starting to see the rise of the book trailer too. Just go onto YouTube and search for book trailer, you’ll end up with over 2 million search results. I don’t know about you but the thought of creating book trailers just feels a bit daunting to me, I hate being videod at the best of times and can’t bear listening to recordings of myself either. I have avoided them like the plague. However, eventually I decided that I needed to give in and have a go at creating my own. The book I chose to do one for is LinkedIn Made Easy: Business social networking simplified. It’s got a brand new third edition out this year and the time seemed right.

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The anatomy of a crowd-funded project

kickstarter project progress

Over the last few weeks, I’ve been in the throes of undertaking my first crowd-funded project on the Kickstarter platform. I have learned a lot along the way, including much about myself. I’m also aware that a few of my contacts are similarly thinking of using the same mechanism to fund a project too, therefore I thought that a post about how crowd-funding worked in practice might be a useful addition to the blog.

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Social media gratitude and thanks

I’ve recently completed crowd-funding project on Kickstarter and I couldn’t have done it without the help and support of two very special groups of people. The first of those groups are the  people who generously backed the project so that it met it’s target; the second are those who helped by promoting the project on their social media accounts. Below I’ve listed all those I know about:

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